Just say NO! to Speculative work
I've posted this in my email group but not on my blog. This is a very important foundation for a creative professional. Read on.
The NO!SPEC campaign: Serves as a vehicle to unite those who support the notion that spec work devalues the potential of design and ultimately does a disservice to the client.
Our mission: To educate the public about speculative, or 'spec' work.
Our target: Those who use creative services, as well as creative professionals (designers, photographers, illustrators, writers and those in marketing, branding and advertising).
What you can do:
1) Place a "NO!SPEC" logo on your site.
2) Sign the NO!SPEC petition.
3) Distribute the "NO!SPEC" posters.
4) Contact us with your thoughts, comments, articles and insights.
Requirements: The only requirement for participation is putting the appropriate value on your profession.
Head on to their website. It is an interesting read, I promise